SIFÀ entrusts Industree Communication Hub with designing and implementing the communication campaign related to its promotion realised in cooperation with Nissan and addressed to BPER Banca and CRBRA’s customers
SIFÀ, Italian firm specialised in company fleets and in creating ad hoc long-term rental solutions and partner of BPER banking Group, has chosen Industree Communication Hub to manage its communication campaign related to its special offer realised in cooperation with Nissan and addressed to BPER Banca and CRBRA’s customers.
Milan, 27th June 2017 – Industree Communication Hub has supported the launch of the new Nissan promotion by SIFÀ, a company specialised in tailor-made long-term rental solutions and partner of BPER Group.
Thanks to the cooperation between SIFÀ, Nissan, BPER Banca and Cassa di Risparmio di Bra (CRBRA), account holders of these two banks can take advantage of extremely favourable conditions for renting a car and choosing among four different Nissan models. A unique opportunity for BPER Banca and CRB’s customers to benefit from long-term rental, which allows users to drive a brand new car free from any concern about maintenance, assurance and taxes.
To support this special offer, Industree Communication Hub has designed and implemented an all-encompassing advertising communication campaign: from creating a new concept to working out creativity in accordance with the guidelines specified by the three partners, the agency managed every aspect of the planning phase.
Industree Communication Hub has also backed SIFÀ at the operational level, by developing all the communication channels and tools to enhance the advertising campaign.