Industree Hub and Helvetia Italia Group join forces once again to develop SEO strategies

As part of its activities to strengthen the brand’s organic presence and increase the visibility of an increasingly broad and diversified offering, the Helvetia Italia Group has renewed its mandate for SEO strategy with Industree Hub.

The strategy, developed together with Helvetia Italia Group, is based on advanced analysis of online search volumes. The goal is to support the brand on its path of continuous organic growth, improving search engine ranking and enhancing the overall effectiveness of its online presence.

“With Industree Hub, we have built a solid collaboration over the years, one founded on trust. Renewing this partnership is part of our broader digital evolution, aimed at effectively increasing the visibility of our content and making the online experience clearer, more immediate, and closer to customer needs. We dedicate great attention to this area, as our strategy challenges us with the ambitious goal of becoming a Local Customer Champion—a true point of reference for our customers, standing by their side not only in times of need but also in everyday life. Accessibility and comprehensiveness of our content are therefore key levers in achieving this ambition,” said Valentina Ricchiuti, Head of Corporate Communication at Helvetia Italia Group.

Industree Hub also manages the editorial development of selected posts for the Helvetia Italia Blog. These are designed to increase visibility of insurance products and make complex topics more accessible. Each article is crafted to guide readers in becoming more familiar with the insurance world through clear, straightforward language—fully aligned with the brand’s positioning and its slogan: “semplice. chiaro. helvetia.”