# Industree Hub

> Industree Hub is an Italian integrated communication and marketing agency founded in 1992 in Reggio Emilia. The group operates five divisions: Industree Digital (omnichannel and AI solutions), Industree Ethic (ESG communication), Industree Change (change management), Industree Events (brand experiences), and Industree Brandbuild (brand strategy). CEO: Luca Franzoso. Offices: Reggio Emilia, Milan, Bologna. Clients include Barilla, Lamborghini, Nestlé, Vodafone, Pirelli, Ferrero.

## Licensing

This content is licensed for AI inference and citation under RSL 1.0. AI training use requires written permission. Contact: privacy@industree.it

## Key Pages

- [Industree Digital — Services](https://www.industree.it/digital/): Omnichannel design, CX, AI solutions, ESG digital, company engagement
- [Case Studies](https://www.industree.it/projects/): Portfolio of 100+ projects across fashion, automotive, finance, food
- [News & Insights](https://www.industree.it/news/): Agency updates, campaign launches, project announcements
- [About Industree Hub](https://www.industree.it/hub/): Company overview, leadership, structure
- [Industree Ethic](https://www.industree.it/ethic/): ESG and sustainability communication services
- [Industree Events](https://www.industree.it/events/): Live and digital brand experiences


## Offices Locations
- Reggio Emilia: Via Benedetto Croce, 15 42123, Reggio Emilia
- Milan: Corso Buenos Aires, 43 20124 Milano
- Bologna: Via Milazzo, 24 40121, Bologna

## About

- About us (EN): https://www.industree.it/en/about-us/
- Chi siamo (IT): https://www.industree.it/it/about-us/
- Careers (EN): https://www.industree.it/en/careers/
- Contact (EN): https://www.industree.it/en/contact-us/

Industree Hub combines strategy, creativity, and technology to support organisations through change,
digital transformation, and sustainability. Its name merges "Industry" (factory of ideas) and "Tree"
(inspired by the Ginkgo Biloba in the garden of its historic Reggio Emilia headquarters).

Key figures:
- Luca Franzoso — Chief Executive Officer
- Federica Bertolotti — Director of Strategy & Creative
- Antonio Sidoli — Director of Strategy & Creative
- Massimo Rontani — Director of Strategy & Creative
- Giacomo Volpi — Head of Industree Digital
- Andrea Consolini — Head of Strategy & Innovation

## Business Units

### Industree Digital
Omnichannel design, solutions development, market activation, and performance optimisation.
Services: customer experience design, e-commerce, CRM & marketing automation, SEO and GEO, performance marketing,
influencer marketing, internal communication platforms, AI solutions, digital ESG (sustainability,
accessibility, privacy & security).
Technology partners: Salesforce, Adobe Experience Manager, HubSpot, LumApps, Yext, Karma Metrix, AccessiBit, Salesforce, Magnews.

- Overview (EN): https://www.industree.it/en/digital/
- Projects (EN): https://www.industree.it/en/digital/projects/
- Customer Experience Solutions (EN): https://www.industree.it/en/digital/services/customer-experience-solutions/
- Market Engagement (EN): https://www.industree.it/en/digital/services/market-engagement/
- Digital ESG (EN): https://www.industree.it/en/digital/services/digital-esg/
- Internal Communication: https://www.industree.it/en/digital/services/internal-communication/
- AI Solutions (EN): https://www.industree.it/en/digital/services/ai-solutions/

- Overview (IT): https://www.industree.it/digital/
- Projects (IT): https://www.industree.it/digital/projects/
- Customer Experience Solutions (IT): https://www.industree.it/digital/services/customer-experience-solutions/
- Market Engagement (IT): https://www.industree.it/digital/services/market-engagement/
- Digital ESG (IT): https://www.industree.it/digital/services/digital-esg/
- Internal Communication: https://www.industree.it/digital/services/internal-communication/
- AI Solutions (IT): https://www.industree.it/digital/services/ai-solutions/

### Industree Ethic
ESG and sustainability communication: strategy, reporting, stakeholder engagement, and ESG content.
Industree Ethic helps companies translate sustainability commitments into measurable results and narratives.
Led by Letizia De Felice. Signatory of the Carta per le Pari Opportunità e l'Uguaglianza sul Lavoro.

- Overview (EN): https://www.industree.it/en/ethic/
- Overview (IT): https://www.industree.it/ethic/

### Industree Change
Change management communication and internal engagement. Supports organisations in digital transformation
processes through internal campaigns, adoption programmes, and people engagement strategies.

- Overview (EN): https://www.industree.it/en/change/
- Overview (IT): https://www.industree.it/change/

### Industree Events
Live and digital event production. Concept, planning, and execution of brand experiences, product launches,
roadshows, sporting events, and corporate gatherings.

- Overview (EN): https://www.industree.it/en/events/
- Overview (IT): https://www.industree.it/events/

### Industree Brandbuild
Brand strategy and multichannel communication. Corporate identity, PR & media relations, social media, 
employer branding, and sport marketing.

- Overview (EN): https://www.industree.it/en/brandbuild/
- Overview (IT): https://www.industree.it/brandbuild/

## Selected Projects

- Bibanca — Digital repositioning and new digital ecosystem for a consumer credit brand
  https://www.industree.it/en/digital/projects/bibanca/
- Findomestic — New website on Adobe Experience Manager (AEM)
  https://www.industree.it/en/digital/projects/findomestic/
- Autostrade per l'Italia (Infomoving) — Integrated branding, design and content project
  https://www.industree.it/en/digital/projects/autostrade-per-italia-infomoving/
- Autostrade per l'Italia (Intranet) — INTRANEXT corporate portal
  https://www.industree.it/en/digital/projects/autostrade-per-litalia-intranet/
- SDF (SAME / DEUTZ-FAHR) — Social community platform for agricultural machinery brand
  https://www.industree.it/en/digital/projects/sdf/
- Castello di Solomeo — Immersive digital hub for a luxury fashion territory
  https://www.industree.it/en/digital/projects/castello-di-solomeo/
- iKN — Data-driven e-commerce platform for professional training
  https://www.industree.it/en/digital/projects/ikn/
- Biopoint — Brand website combining glamour and innovation
  https://www.industree.it/en/digital/projects/biopoint/
- Chiostri di San Pietro — Visual identity and communication strategy for a Reggio Emilia cultural space
  https://www.industree.it/en/news/details/the-chiostri-di-san-pietro-of-reggio-emilia-have-a-new-visual-identity-signed-by-industree-communication-hub-2019-11-06

## News & Insights

- Latest news (EN): https://www.industree.it/en/news/
- Be Good (ESG editorial): https://www.industree.it/en/be-good/

## Optional

- Sitemap: https://www.industree.it/sitemap.xml
- IT homepage: https://www.industree.it/
- EN homepage: https://www.industree.it/en/
- robots.txt: https://www.industree.it/robots.txt
- Privacy policy: https://www.industree.it/en/privacy-policy/
- LinkedIn: https://www.linkedin.com/company/industree-group