I-tech Industries
Conversation to Conversion: The iRene Project
For Icoone, a brand of I-tech Industries and a global leader in body remodeling technologies and non-invasive connective tissue treatments, we designed the iRene chat, a conversational model capable of organizing contacts in the database, engaging and qualifying website users, collecting information, and guiding them in their searches.
Results
Conversion rates via chat exceed those of forms by 144%.
Additionally, 60% of B2B user engagements result in a contact request.
+144%
Conversion rates
60%
Engagements converted into contact requests
Qualify contacts and generate leads through the chatbot
We identified the target audiences and search criteria, analyzing client needs and mapping conversion elements to define the most suitable platform for the project’s development.
Next, we handled content design, layout creation, and prototype development. To support the launch, we produced a communication strategy to enhance visibility and access to the bot.
The iRene project integrates three technologies: Landbot as the data acquisition platform, integration with Mailchimp and Hubspot to update databases with data collected by the bot, and the activation of marketing and sales actions.
How can we help you?
Tell us about your needs, we’re here to help you achieve your goals.
