ITM Group

ITM Group is a global leader in the design, production, and distribution of components and solutions for complete undercarriages, serving as a benchmark for major players in the construction, mining, and heavy equipment sectors.

In a context of strong corporate and market evolution, the brand recognized the need to renew its digital presence, aligning communication and image with the Group’s current identity and the complexity of a multinational organization.

The new ITM website was conceived as a central tool to align brand communication and image with the Group’s evolution, meeting the demands of a highly technical and competitive sector. Designed as a positioning lever, the site presents ITM’s industrial value, the Group’s solidity, and the breadth of its offering in a clear and structured way, speaking consistently to diverse internal and external stakeholders within a strongly international dimension.

We oversaw the platform’s design and development, working on information architecture, content, and user experience to translate the complexity of a global organization into an ordered and accessible digital experience. The result is a coherent and integrated communication system that enhances products, solutions, and expertise, making the new website a solid, scalable, and future-oriented reference point for the Group’s corporate communication.