Karma Metrix

Karma Metrix is the first digital sustainability program designed to measure and improve the environmental impact of digital properties.
Using a patented algorithm and aligned with leading international standards, it measures a brand’s digital carbon footprint and defines improvement pathways to enhance efficiency.

Our collaboration

Together, we make digital more sustainable and responsible, strengthening brand reputation through an approach that combines measurement and performance with both internal and external communication.

We have developed the exclusive Internal Digital Sustainability project to measure, reduce, and report the environmental impact of internal digital technologies. The program promotes a corporate culture rooted in digital sustainability, leveraging engagement pathways that actively involve people within organizations.

Thanks to our partnership with Karma Metrix, we also launched the “Digital Sustainability for People” observatory to assess how deeply digital sustainability is embedded in corporate strategies. Between regulatory requirements and existing gaps, we published the first 2024 Report to shed light on current practices and opportunities.