Kohler Engines
The rebranding is carried out through a multisubject advertising campaign
Kohler Engines, a company with over a century of experience in manufacturing engines for the off-road sector, entrusted us with its new advertising campaigns. The brand is part of Kohler Energy, a group that has recently begun a rebranding process to position itself as a global leader in energy resilience, offering a diversified range of solutions in this field.
A new chapter in Kohler Engines’ vision
The company relied on our creativity to communicate its new positioning through a multi-subject campaign to be featured in industry publications and on social media.
The claim, “Our new ambition is rising. Its name is Kohler Energy”, celebrates the dawn of a new era, with the rising sun illuminating the company’s new day. In a visually striking image, the light of this new ambition clearly defines what truly matters: people, the environment, work, and machinery.
The campaign’s goal is to communicate the company’s commitment to improving lives and communities worldwide through energy resilience, investing in clean energy, advanced technologies, and enhanced production capabilities and performance.